Print advertising is still effective, but when you think of print you might just be thinking newspaper advertising. Although newspaper advertising has become more popular online than offline, there still remains many direct response traditional print advertising options. From valuepak and direct mailers to flyers and magazine ads, we create and plan the media in a way that can show a trackable return on investment.
What is Print Advertising?
Print advertising is commonly seen on magazines, newspapers, direct mail, apparel/clothing, door hangers and product printing. Print advertising is a great platform for direct response initiatives and has a myriad of demographic and targeting options. Print advertising is not dead, it is very much alive and is an effective form of getting your brand literally in the hands of your target audience.
How Can Print Advertising Help My Business?
Did you know that direct mail response rates are roughly around 17%. The beauty in print advertising is that its life cycle lives far longer then almost every other marketing platform/tactic. Print advertising allows you to reinforce your brand and communicate individually with your target audience. Our door hanger and valpak campaign is a great direct mail strategy that we have seen work very well for our local service and retail based business and it will help yours. Give us a call today, you will be glad you did.
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