Your email marketing campaigns have to be crisp. They’re critical to online presence, reputation and connectivity. And the best way to ensure campaigns are on point is to partner with an email marketing service.
But choosing the right partner requires due diligence because all services aren’t equal, and neither is a company’s needs. So, we compiled a list of the top 10 best email marketing services and what makes each unique.
ConvertKit
This is an advanced service with truly powerful automation tools. You can start with a free plan and take advantage of ConvertKit’s visual automation and email sequencing.
MailerLite
A great email designer that’s perfect for the business on a budget. The automation is basic and user-friendly. Use MailerLite for free.
Constant Contact
With plans starting at $20 a month, Constant Contact provides a rugged email designer in a user-friendly drag-and-drop platform.
Active Campaign
A hub for sophisticated automation and tracking features, the platform offers predictive capabilities through machine learning. Active Campaign plans start at $15 a month.
Keap
With a design geared toward CRM, the email marketing capabilities here are basic yet effective. Get started with Keap for $24 a month.
GetResponse
Through autofunnels, this option is for the business focused on webinars and inbound marketing. Plans start at $15 a month. GetResponse offers discounts on upfront, long-term commitments.
Mailchimp
Start with the free plan and begin designing emails from the git-go. Mailchimp is the option for small businesses and startups.
HubSpot
There’s a range of useful tools for established organizations. A customized plan with HubSpot means charging only for features used. Start with the free option.
AWeber
Use AI technology to generate smart emails. Start with a free plan and use AWeber’s latest and advanced tools.
Drip
Flush with advanced features like auto-emails and segmented subscriber bases, plans for Drip’s e-commerce services start at $10 monthly.
An email marketing service should match up with business needs. From simple, intuitive interfaces to complex, deep customizing UI, from automation to simple processing, it’s important to know beforehand what features make sense. Create a list and then evaluate what each email marketing service offers